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From the category archives:

Content Management

Keywords, They’re Not Just for SEO Anymore

March 29, 2010
Orange Juice Ad

If you’re in your mid-30′s or older you probably remember the Florida Orange Juice commercials, “It’s not just for breakfast anymore.” (note: I couldn’t locate an actual ad).  The 6 word tag line told the story perfectly and you don’t need anything else to get the message, drinking orange juice shouldn’t be thought of as [...]

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An Example of SEO Writing Done Wrong

March 16, 2010

To cut right to the chase, here is SEO writing done wrong (opens in a new window). There is an abundance of information explaining how to write well for search engine optimization. Not just how to optimize in the technical sense, but how to write well for people while maximizing search exposure. Tonight as I [...]

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Building The Ultimate Website Content Map Pt.1

December 10, 2009

All too often when we start to build a site (or rebuild one) the inclination is to begin with design. But the content we populate the site with is the true foundation, whether it is purely informational, geared toward selling, entertaining or serving whatever purpose your site has. The video tutorial below is a high-level [...]

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Additional Image Sizes In WordPress

November 24, 2009

I don’t frequently “plug a plug-in” but I just uncovered one today that I can only classify as absolutely essential and almost life-changing if you live and breathe WordPress… “Additional Image Sizes” by Walter Vos. First off I’m embarrassed that I didn’t know about this sooner (I’ll get over it). In a nutshell this plugin [...]

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A Basic Explanation of WordPress Taxonomies

September 28, 2009

Over the last week or so I’ve started playing intensely with custom taxonomies in WordPress,  and the geek in me is in love with the possibilities. Now, before you go running off thinking this is only hardcore “geek stuff” let me explain what taxonomies are, why they are important and provide a basic example of [...]

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Using Custom Fields in WordPress

August 26, 2009

Custom Fields have a ton of uses and can be a great way for a theme designer to augment the functionality of a theme. Unfortunately, custom fields can feel a little intimidating to “non-techies” and those new to WordPress. The following video provides a simple explanation of what custom fields are, how they work, and [...]

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Page Navigation in WordPress – Using Sort Order

July 28, 2009

The following video provides an explanation on how to use sort order so that you get a scalable and organized approach to managing your navigation in WordPress. While geared at WordPress sites, this approach should work for any content management system that provides an automated or semi-automated way of creating navigation. This tutorial assumes that [...]

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