Unfortunately it’s not enough to come up with great ideas and then build them. We have to actually get out there and tell people about our service, business or product too if we ever expect them to buy. When we start we envision great ad’s from the likes of Budweiser, Coca-Cola and others, and recognize …Read More
Assessing Ideas
January 12, 2008 By Leave a Comment
When the flood of ideas for businesses starts to hit you, and if it hasn’t already it eventually will, you will be tasked with determining which ones to tackle. Getting through that process will be trying at times so here are a few suggestions to make it easier. 1) Remember not all ideas are good …Read More
Don’t Go It Alone
January 8, 2008 By Leave a Comment
Partnerships between two people (which seems to be the best combination) have brought us parings now synonymous with business and have given us some of the greatest success stories of modern times. Names such as Gates/Allen, Yang/Filo, Hewlett/Packard and Page/Brin, just to name a few. Most of my business ventures include a partner (and in …Read More
Researching Products On-Line
January 4, 2008 By Leave a Comment
It’s easy to find information on-line, but finding worthwhile information on-line is quite a different matter. I am currently undergoing a research study of different on-line marketing tools, websites and books to determine which resources are worthwhile and what makes a resource worthwhile. I expect this to take several months, and when finished (ok, so …Read More
Business With A Purpose
January 3, 2008 By Leave a Comment
While pondering what is to come in 2008 and looking forward to new endeavors with some excitement, I was taken back to an article I had recently read by Paul Johnson (Forbes, Dec 2007) who chose to pontificate, in a succinct manner, the relationship between our quest for success and true happiness. Rather than belaboring …Read More
The Art of Communicating
December 31, 2007 By 1 Comment
One of our day-to-day business challenges is communicating effectively and efficiently. There is a real art to distilling complex ideas, organizations, methodologies or concepts into some format that is easy to understand while making it look easy, especially when it is not. If you want to differentiate yourself, learning to communicate those complexities so that …Read More
Using Market Forces to Your Advantage
December 11, 2007 By Leave a Comment
In conjunction with a long time friend, business partner and physician, Dr. Brad Bichey, M.D., we recently released a whitepaper entitled “Using Market Forces to Drive a Competitive Edge.” While the paper is targeted at medical and life sciences companies, the principals can be applied to almost any business. When markets turn down belt tightening …Read More
Start Up Business Tips: The Law
December 6, 2007 By Leave a Comment
I recently had an opportunity to attend a breakfast meeting sponsored by NTEC (North Texas Enterprise Center for Medical Technology). The breakfast was an opportunity for start-ups and entrepreneurs to learn about the legal considerations when forming a new company, including the preferred types of corporations, handling intellectual property and being prepared for your exit …Read More
The Danger and Benefit of Living a Multifacted Life
December 4, 2007 By 1 Comment
There is a recent book out that I am looking forward to reading called One Person/Multiple Careers: A New Model for Work/Life Success by Marci Alboher about how many of us juggle multiple careers (sometimes simultaneously) and slash our way through multifaceted lives. I can’t officially recommend the book yet since I haven’t actually read …Read More
