Think About Your Website Like This…

May 24, 2010
Lamborghini Murcielago

The fact is that if most people treated their cars like the treat their website no one would get anywhere. I’ve built a lot of websites, especially in the last two years, and I’ve realized that I don’t always do a good job of explaining to people what they need to know about them. What [...]

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“The Referral Engine” Is the Only Marketing Book You Need To Read This Year

May 22, 2010
The Referral Engine Book Cover

In the video below I review “The Referral Engine” by John Jantsch from Duct Tape Marketing. If you read only one book on marketing this year read “The Referral Engine” and take action! John takes a brilliantly process-oriented approach to making your business easily referable by other businesses & clients. You can read and see [...]

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Foursquare For Events

May 12, 2010
Scott Ellis on Foursquare

A while back I wrote a post on social media for events which spawned from a presentation I made on the topic. I’ve contended for a long time that while building relationships through social media is great, it still doesn’t replace meeting someone in person. So while recently attending RIM WES 2010 (RIM as in [...]

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Why Your Client Doesn’t Trust You, And What You Can Do About It

May 7, 2010
Death of Caesar by Vincenzo Camuccini

When Julius Cesar was murdered by a group of Roman Senators he looked to one Senator and good friend Marcus Brutus and uttered the ever famous words “Et tu Brute?” (“Even you, Brutus?”). Those words have since become synonymous with trust defied and ultimate betrayal. Trust takes time to build and only a single instance [...]

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RIM WES2010 Day 1

April 26, 2010
RIM WES 2010 Logo

RIM (Research In Motion) the makers of the beloved BlackBerry Devices are throwing a mean conference in Orlando this week WES2010. I can honestly say that this is one of the tightest conferences I’ve ever attended. Everything is running on time, there is food and beverage everywhere, plenty of entertainment, I’ve not had a single [...]

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WordPress Page Navigation – Context Sensitive

April 13, 2010

Many sites don’t need incredibly deep page navigation though there are situations that justify a hierarchy beyond the typical 2 – 3 levels. Deep page navigation can be cumbersome for layout’s which use top navigation drop-downs so another solution needs to be found. I’m not typically a fan of left hand navigation but there are [...]

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What Foursquare Learned From Pavlov’s Dogs That will Rock Your Business

April 12, 2010
Pavlov's Dogs

Throughout college I changed my major a few times. Ironically I landed right back where I started and wound up with a degree in Psychology. I thought it would be useless until I got into business and realized that no matter what you do in business, it’s about people. Foursquare, a location based social media [...]

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Fix Dropdown Menus That Fall Behind Embeded Video

April 6, 2010

Javascript menus which drop down from a main navigation menu (mouse over “About” on this site to see a single item dropdown as an example) have a nasty habit of getting layered behind an embedded video. I haven’t tested this fix on all videos but if you’re embedding YouTube or other videos with similar embed [...]

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OpenCamp 2010, If You Do Anything Online You Don’t Want to Miss It

April 5, 2010
OpenCamp Logo

For the last several months I’ve had the privilege of taking part in planning a great event and today we’re proud to release to the public the first OpenCamp. OpenCamp stemmed from the realization that many of the “camps” (wordcamp, drupalcamp, etc… ) share more in common than not and through those common interests we [...]

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