TECHNOLOGY TRANSLATED, Making IT Makes Sense
C.C. Chapman is the co-author (with Ann Handley) of “Content Rules” a must read book for anyone creating online content. I had a chance to catch up with C.C. at CES 2011 and do a short interview about the book and some of his other experiences related to web content and online marketing. You’ll find …Read More
You want to make content creation easier right? Sometimes you have a lot of ideas, sometimes …. writers block. Do phrases like “content strategy” make you a little nauseous? Then check this out… I’d been reading about the Editorial Calendar Plugin on a few prominent blogs like Copyblogger and Chris Brogan.com, talking about how it’s streamlined things …Read More
OpenCamp, a multi-platform conference is coming up at the end of August with an incredible line-up speakers. I’ll also be presenting in the WordPress track (disclaimer, I’m an OpenCamp Co-Organizer). I’m going to be covering content organization strategies using Categories, Tags and Taxonomies in WordPress. Despite the fact that the use of Categories and Tags …Read More
If you’re in your mid-30′s or older you probably remember the Florida Orange Juice commercials, “It’s not just for breakfast anymore.” (note: I couldn’t locate an actual ad). The 6 word tag line told the story perfectly and you don’t need anything else to get the message, drinking orange juice shouldn’t be thought of as …Read More
All too often when we start to build a site (or rebuild one) the inclination is to begin with design. But the content we populate the site with is the true foundation, whether it is purely informational, geared toward selling, entertaining or serving whatever purpose your site has. The video tutorial below is a high-level …Read More
Over the last week or so I’ve started playing intensely with custom taxonomies in WordPress, and the geek in me is in love with the possibilities. Now, before you go running off thinking this is only hardcore “geek stuff” let me explain what taxonomies are, why they are important and provide a basic example of …Read More
